Primal Marketing ®
We live in a world with too much noise, too much information, too much data, and too many distractions. Using awareness marketing no longer works in this climate. Rodger uses his Primal Marketing® Model to help your business successfully market for higher profits. From Primal Tactics™ to Primal Stories™, strategies are given to help your business create an emotional bond with customers to create extraordinary sales and profits.

Primal Sales ^SM

This program is designed to your help sales staff create their own personal Primal Marketing® plan to gain more customers and increase sales and profits in existing accounts. The elements of Primal Marketing are applied to each individuals unique customers, territory and needs.

Primal Branding ^SM

This program helps your business create a Primal Branding™ experience with your customers through branding techniques such as visuals, product naming, packaging, colors, and in store experiences

Only Dead Fish Swim with The Stream ^SM

In a world of businesses looking and sounding alike, how do you get your business to stand out from the competition and the noise generated by our society? In this program, Rodger explores the methods your business can use to break through this wall of noise to gain and retain customers for maximum profit.

^{If it Takes a Village, Why am I the Village Idiot ? SM}

Life and business lessons from a fathers point of view and why dad's do deserve a medal!

^{The UN-Motivator SM}

When life gives you lemons, make a lemon martini!  Tired of the same old motivational slop?  Take a look at common stories and motivational sayings and learn a whole new twist on them while having a good laugh.

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